Driving Global Impact through Customer & Employee Events

CLIENT

HP Renew Solutions

SERVICES

Keynote Production
Slide Presentation Design & Development
Story Arc & Strategy Development

SECTOR

Technology

YEAR

2024

Implementing visual communication strategies for high-profile global corporate events.

Overview

At the 2024 HP Europe, Middle East & Africa Sales Event in Prague, attended by over 750 industry professionals, Manhattan Strategies brought HP Renew Solutions—a high-visibility global brand—vividly to life. Our team developed the story arc, slide presentations, talk tracks, and sizzle videos, creating a cohesive and engaging experience that highlighted the sustainable impact of HP Renew Solutions. This strategic approach delivered a dynamic, memorable presentation that resonated powerfully with the audience.

Opportunity

HP Renew Solutions is a specialized division within HP Inc., dedicated to helping customers maximize their return on technology investments while supporting their sustainability objectives through a versatile suite of certified refurbished devices, services, and solutions. At the 2024 HP EMEA Sales Event, the objective was to equip HP sales teams with a comprehensive understanding of the key benefits of Renew Solutions through a compelling and impactful narrative.

Solution

Manhattan Strategies collaborated with HP Renew Solutions to create a compelling story arc that clearly outlined the 2025 Renew Solutions strategy for EMEA, along with guidance for sales teams on effectively communicating these benefits to customers. The deliverables included high-impact visuals in a 40+ slide presentation, a dynamic sizzle video, and personalized on-stage talk tracks for global executives—each element crafted to maximize engagement.