Design & Branding

Brands that win aren't just seen – they're remembered.

At Manhattan Strategies, design and narrative move in lockstep to build brand systems that are instantly recognizable, emotionally resonant and engineered for measurable impact. Our award-winning studio, backed by senior communicators and data analysts, delivers visual identities that dominate digital, print and experiential touchpoints.

Problems We Solve
  • Fragmented visual identities across channels
  • Low brand recall in crowded categories
  • Inconsistent asset quality from distributed teams
  • Rebrands that stall because design and comms don’t speak the same language

"By the year 2035, the most consequential decisions will be made by digital and visual natives. Gen Y is entering the c-suite, and it's disrupting everything we know."

End of Words: A short explanation of what is happening around you – and what to do right now

Award-Winning Design. Trusted Across the Globe.

Outcomes
  • Consistent brand presentation across all platforms increases revenue by up to 23%.
  • 2.7x efficiency in conversions using smart, tested design to increase the value of advertising dollars.
  • 34% efficiency boost from design systems that cut creative turnaround, saving time and resources.
  • Integrated guidelines and templates that boost compliance and increase efficiency across global teams.
Tools

Brand Strategy | Visual Identity | Motion & Video | Collateral & Templates | Brand Guidelines | Ongoing Design Ops

Workflow
1.

Discovery & Brand Audit

Stakeholder Interviews, Competitive Audit, Quant Saliency Testing

2.

Concept & Visual Language

Mood Boards, Typography, Colour, Motion Principles

3.

Build‑Out & Asset Suite

Logo, Collateral, Digital Templates, Motion Graphics

4.

Governance & Enablement

Brand Book, Design Tokens, Rollout Training, Asset DAM

Frequently Asked Questions

How is Manhattan Strategies different from a typical design studio?
Strategy and design share one sprint. Narrative architects and designers co‑create the brand system, then Quant tests saliency and recall before anything launches so creative decisions are backed by data, not guesswork.
Which deliverables are included?
Logo suite, color & typography specs, motion guidelines, social templates, presentation decks, iconography and a cloud‑hosted DAM with ready‑to‑use files.
How do you measure brand‑lift and ROI?
Pre‑/post‑launch aided recall surveys, visual saliency scores, engagement‑rate uplift on rebranded channels and creative‑cycle time savings reported by internal teams.
What’s a typical timeline for a full rebrand?
Eight to twelve weeks from discovery to asset hand‑off; accelerated tracks (four to six weeks) are available for early‑stage funding rounds or event deadlines.
How do you collaborate with internal designers or agencies?
We run a shared Figma library, attend weekly stand‑ups and document every design token so internal or external teams can extend the system without breaking consistency.

Driving Results

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